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Utilising LED screens on your EV charger

Graham Rowlands
Mar 27, 2025 12:53:48 PM

We live in a digital world, with regular mobile phone usage, QR codes, and digital advertising. The best way to reach your customers is online and through visual elements, such as LED screens. With EV charging, an LED screen can promote your business and create ease and familiarity for customers. 

LED screens benefit your business because you can add offers, share discount codes and get in front of your audience. These screens can provide advertising revenue and are an untapped resource in retail, whether your EV charger is in a shopping centre or hospitality setting. 

The ABB C50 charger is a leading EV charger example with an LED screen where businesses can utilise the technology to advertise. With more eyes on your screen, it creates brand awareness and credibility.  

 

We’ve shared an overview of ABB’s C50 charger, its benefits and how to utilise LED screens on your EV charger to maximise brand awareness for your business.

What is the ABB C50 EV charger unit? 

ABB’s compact and affordable fast-charger, the C50 unit, is designed for destination charging, such as shopping centres, restaurants, pubs and garden centres. The best part for many retail and hospitality businesses is the LED screens to advertise the business and attract new and existing customers. 

This charger prioritises customers’ needs when out and about, minimising the stress and preparation as there’s an efficient charger ready to use.  

Benefits of installing a C50 EV charger

  • Optimal performance
    • 50 kW output
    • 2x 25 kW granularity
  • User-centric interface
    • The interactive HD touch screen helps EV drivers during the charging process.
  • Configurable touchpoints
    • Make your brand visible and memorable with physical touchpoints by changing the colours and logo placements.
    • Reach a new or existing audience and advertise your brand, sharing offers or QR codes on the LED screen.
    • Drivers stick around while charging and can give your brand’s message the right attention. 

ABB’s C50 charger helps you connect with your customers, showcase your brand, and build trust and credibility. 

 
DeviTech

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