For businesses that want to thrive and not just survive, monetising your EV chargers is one of the best things you can do for your business this year. Companies of all kinds can take advantage of this opportunity to develop their own EV charging infrastructure for employees and customers. Monetising EV charging isn’t as hard as it once was. Drivers expect to pay for charging.
Set charging fees for your customers, employees and visitors
After the initial outlay of costs when installing your EV chargers, you can set a clear return on your investment and earn extra revenue by setting fees for EV drivers using your chargers.
There are many factors to consider when setting prices, like your location; the type of chargers you have installed (7kw or 22kw); how many chargers you have installed; and, most importantly, your competition - what others charge in the local area. See our blog post on pricing models and considerations for more help.
Put your EV chargers on the map
While some businesses will happily provide EV charging to their immediate customers and staff members only, some companies like to take this one step further by putting their EV chargers on UK-wide maps of charge points. The most popular is Zapmap, where drivers can search and filter for EV chargers and plan electric routes with its smart route planner.
Even Waze recently announced that you can now enter your electric vehicle (EV) car and plug type into the Waze app to find relevant EV charging stations along your route.
Attract loyal, high-value customers or employees
Having EV chargers in place demonstrates a proactive approach to innovation and can certainly offer your customers or employees something that your competitors aren’t.
Whether you’re a retail space, cinema, hotel, restaurant, workplace, hospital or school, these are all ideal places for EV chargers as it allows a captive audience to multitask during the charge time. You can charge and dine, charge and work or charge and shop. EV parking = EV charging.
We're here to provide you with as little or as much help as you need – wherever and whenever you need it. As an end-to-end solutions provider, we can be involved in your EV project as little or as much as you require.
