We’ve shared a guide on 5 reasons why your hotel has experienced customer loss.
Not staying up to date with the times of EV charging and customer demand
Every hotel needs to stay relevant and listen to customers’ demands to gain new customers and retain existing customers. With the rise of electric vehicles, hotels should join the many in the UK and worldwide with an electric car charging infrastructure as part of their amenities.
By including EV charging infrastructure, you’ll support guests with EV vehicles and attract new customers looking for hotels that include this amenity.
To make EV charging a standout feature, you could offer it as part of your hotel services, like a buffet breakfast.
Poor back office system for EV chargers
It’s not only about having EV chargers onsite for guests to use; it’s also about the user experience, and how the chargers function effectively, including visitors paying for charging.
We collaborate with Virta on every charger installation at Devitech, which offers a core end-to-end charging solution for fast and cost-effective smart EV charging. Virta's back office system ensures that any visitors can pay or log into any charging system via their app. For hotel owners, it means we will monitor the charge points, diagnose any issues and organise site visits if a repair is needed in person.
With suitable maintenance, all hotel guests can have a positive driving experience.
Unmaintained EV chargers
Lack of maintenance on EV chargers can prevent them from working effectively and optimally for those who use them. This can cause issues for guests who are looking to charge their car overnight during their stay.
Maintenance is essential for EV chargers to work properly, charging cars efficiently and preventing any damage. We offer an aftercare solution, maintaining the chargers we install to ensure they work optimally. We also diagnose problems, run regular servicing and replace parts of the charger when needed through our EV Refresh Scheme.
Lack of sustainability practices
Sustainability is the heart of what we do at Devitech, and for many people, a consideration when booking their next trip. A recent survey (Booking.com, 2024) reveals that 45% of people feel that travelling more sustainably is important. With that in mind, not having EV charging points or sustainable practices can harm potential bookings.
Unattainable charging prices
Charging an electric vehicle is a priority for some guests, and by offering unattainable prices, you may prevent them from charging at your hotel.
Other visitors who are not staying with you may want to charge their vehicles at your establishment. Offering reasonable prices to new visitors and a loyalty programme or inclusion for hotel guests can benefit your business overall.
